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Followed introduces us to aspiring social media influencer “DropTheMike.” When he is offered the opportunity to get a nice stack of cash for sponsorship of his channel, he’s joined by his video crew on a visit to one of the most haunted hotels in America. While there, he expects to have a horrific night of thrills and scares. What begins as a fun investigative challenge quickly descends into a personal hell of true evil, begging the timely question: how far would you go to pursue internet fame?